Just Add Social
Welcome to Just Add Social, the podcast that unlocks the power of social media to fuel your business growth! Whether you are looking to boost brand visibility, connect with your audience, or drive measurable results, social media is the game-changerāand we are here to show you how.
Hosted by Clive Roach, a seasoned social media expert with over 15 years of experience at the helm of social strategies for global brands like Philips, this podcast dives deep into proven tactics, real-time analytics, and insights that align with your key business goals.
Each episode is tailored to your level of social media expertise, with a quick rating up front (social savvy scale 1-10) so you can easily choose the right episode for your skills and interests. Whether you are a social media newbie or a savvy strategist, Just Add Social is here to help you level up.
Tune in and learn how to maximize your social media potentialāone episode at a time!
Just Add Social
Jet2 holiday - A viral Social Trend
š¶ āNothing beats a Jet2 holiday!ā
Heard this lately? Itās not just a jingle. Itās become a full-blown social trend.
š¼ Brands, take note:
š¹ Easy to use audio
š¹ Positive vibes
š¹ Real people, real joy
The result? Jet2 won social media this summer āļø - and they didnāt even have to try hard. āļø Could your brand become the next viral sound?
In this podcast, we explore how it all started and why it became so popular. However, what was the effect on Jet2ās brand in social media?
Finally I list my "Just Add Social" actionable Key Takeaways centred around how brands should respond to unexpected trending brand mentions.
The podcast Social Savvy scale is level 6: "Competent" - So advanced handling of routine social media marketing tasks is seen as useful in order to take advantage of the podcast advice to successfully optimize campaign strategy and tactics.
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